Front
The shared inbox that operations teams reach for, not support tools
What is Front?
Front is a shared inbox platform that looks like email but routes, assigns, and automates like a helpdesk, with omnichannel support across email, SMS, social, and chat. It's chosen by operations-heavy teams (logistics, finance, account management) where conversations span multiple departments and a ticket-style UI would slow them down. Pricier than the alternatives, and the AI features (Copilot, Smart QA, Autopilot) are mostly priced as add-ons unless you're on Enterprise.
Customer support chatbots, AI agents, and helpdesk automation tools for website and product support.
See the full AI Chatbots guide to compare more tools, buyer criteria, and related workflows.
Use cases to evaluate
Logistics ops team coordinating shipments across email and SMS
Account managers running named-account support and renewals
Travel agencies handling complex multi-leg bookings via email
Inbound sales teams qualifying leads from a shared address
Fit to evaluate
B2B operations teams of 10-100 people
Account management and CSM teams running shared inboxes
Logistics, manufacturing, and professional services firms
Teams switching from Outlook or Gmail shared mailboxes
Business fit
Right for you if your inbound is messy, cross-functional, and email-heavy - think logistics dispatch, account managers, or wealth advisors. Skip if you're a pure consumer support team handling high-volume L1 tickets; Front's per-seat pricing punishes that model. The Starter tier caps at 10 seats and Professional caps at 50, so plan your tier based on headcount, not features.
How to evaluate Front
Use this category when support volume is growing faster than the team can handle manually.
Confirm the exact workflow
Map Front to one concrete workflow first, such as logistics ops team coordinating shipments across email and sms. Avoid buying before the owner, trigger, output, and success metric are clear.
Check category fit
Check knowledge-base ingestion, answer citations, and handoff controls.
Compare practical alternatives
Shortlist Front against Chatbase, Intercom Fin, Tidio so the decision is based on fit, effort, and workflow ownership rather than brand recognition alone.
Validate cost and rollout effort
Starter $25/seat/mo (up to 10 seats), Professional $65/seat/mo (up to 50 seats), Enterprise $105/seat/mo. AI add-ons: Copilot $20/seat/mo, Smart QA $20/seat/mo, Smart CSAT $10/seat/mo, Autopilot custom. 24% discount on annual billing. Also confirm implementation time, support needs, and whether the medium setup matches your team.
Compare Front with alternatives
Use this quick comparison before booking demos or moving data into a new system.
| Primary workflow | Logistics ops team coordinating shipments across email and SMS, Account managers running named-account support and renewals |
|---|---|
| Best-fit team | B2B operations teams of 10-100 people, Account management and CSM teams running shared inboxes |
| Implementation effort | Medium setup and maintenance profile |
| Pricing check | Published pricing |
| Closest alternatives | ChatbaseIntercom FinTidioZendesk AI |
Front pricing
| Model | Published pricing |
|---|---|
| Snapshot | Starter $25/seat/mo (up to 10 seats), Professional $65/seat/mo (up to 50 seats), Enterprise $105/seat/mo. AI add-ons: Copilot $20/seat/mo, Smart QA $20/seat/mo, Smart CSAT $10/seat/mo, Autopilot custom. 24% discount on annual billing. |
| Checked |
Common questions about Front
What is Front?
Front is a shared inbox platform that looks like email but routes, assigns, and automates like a helpdesk, with omnichannel support across email, SMS, social, and chat. It's chosen by operations-heavy teams (logistics, finance, account management) where conversations span multiple departments and a ticket-style UI would slow them down. Pricier than the alternatives, and the AI features (Copilot, Smart QA, Autopilot) are mostly priced as add-ons unless you're on Enterprise.
What is Front used for?
Common use cases: Logistics ops team coordinating shipments across email and SMS; Account managers running named-account support and renewals; Travel agencies handling complex multi-leg bookings via email; Inbound sales teams qualifying leads from a shared address.
How much does Front cost?
Starter $25/seat/mo (up to 10 seats), Professional $65/seat/mo (up to 50 seats), Enterprise $105/seat/mo. AI add-ons: Copilot $20/seat/mo, Smart QA $20/seat/mo, Smart CSAT $10/seat/mo, Autopilot custom. 24% discount on annual billing.
Who is Front best for?
Front fits B2B operations teams of 10-100 people, Account management and CSM teams running shared inboxes, Logistics, manufacturing, and professional services firms, Teams switching from Outlook or Gmail shared mailboxes. Right for you if your inbound is messy, cross-functional, and email-heavy - think logistics dispatch, account managers, or wealth advisors. Skip if you're a pure consumer support team handling high-volume L1 tickets; Front's per-seat pricing punishes that model. The Starter tier caps at 10 seats and Professional caps at 50, so plan your tier based on headcount, not features.
What are alternatives to Front?
Common alternatives to Front include Chatbase, Intercom Fin, Tidio, Zendesk AI, Botpress, Drift.