What is Clari?
Clari is an enterprise revenue platform centered on forecasting and pipeline inspection, with a proprietary Revenue Database (RevDB) that pulls from CRM, ERP, and email. After acquiring Groove (sales engagement) and Wingman (conversation intelligence), it now competes head-on with Outreach, Salesloft, and Gong as an end-to-end revenue suite. Used by 1,500+ enterprises managing $5T in revenue, and named a Leader in Gartner's 2025 Magic Quadrant for Revenue Action Orchestration.
CRM, sales, marketing, and revenue platforms used to manage leads, pipelines, and follow-up.
See the full CRM & Sales guide to compare more tools, buyer criteria, and related workflows.
Use cases to evaluate
Generating AI-assisted weekly and quarterly revenue forecasts
Inspecting deals and identifying pipeline risk in real time
Replacing Salesforce-based forecasting spreadsheets
Consolidating engagement, CI, and forecasting under one contract
Fit to evaluate
Enterprise CROs and CFOs prioritizing forecast accuracy
RevOps teams running Salesforce who've outgrown native forecasting
Public companies with strict revenue predictability requirements
Sales orgs consolidating Outreach + Gong + forecasting into one vendor
Business fit
Right for you if forecasting accuracy is a board-level concern and your current Salesforce-based forecasting is fundamentally broken. Skip if you need best-in-class call recording (Gong is still ahead) or best-in-class sequencing (Outreach/Salesloft are deeper). Clari shines when the CFO and CRO are both unhappy with how revenue gets predicted. The all-inclusive pricing (no extra fees for integrations) is genuinely differentiated versus competitors that nickel-and-dime.
How to evaluate Clari
Use this category when missed follow-up, scattered lead data, or inconsistent sales process is limiting growth.
Confirm the exact workflow
Map Clari to one concrete workflow first, such as generating ai-assisted weekly and quarterly revenue forecasts. Avoid buying before the owner, trigger, output, and success metric are clear.
Check category fit
Compare pipeline visibility, contact data quality, and follow-up automation.
Compare practical alternatives
Shortlist Clari against GoHighLevel, HubSpot, Salesforce so the decision is based on fit, effort, and workflow ownership rather than brand recognition alone.
Validate cost and rollout effort
Contact sales only - no public pricing. Marketed as all-inclusive with 'no extra platform fees for integrations or continuous support.' Bundles RevAI (forecasting, deal scoring), RevDB (data capture), Groove (engagement), and Copilot (conversation intelligence). Enterprise contracts typically start in the low six figures annually. Also confirm implementation time, support needs, and whether the medium setup matches your team.
Compare Clari with alternatives
Use this quick comparison before booking demos or moving data into a new system.
| Primary workflow | Generating AI-assisted weekly and quarterly revenue forecasts, Inspecting deals and identifying pipeline risk in real time |
|---|---|
| Best-fit team | Enterprise CROs and CFOs prioritizing forecast accuracy, RevOps teams running Salesforce who've outgrown native forecasting |
| Implementation effort | Medium setup and maintenance profile |
| Pricing check | Contact sales |
| Closest alternatives | GoHighLevelHubSpotSalesforcePipedrive |
Clari pricing
| Model | Contact sales |
|---|---|
| Snapshot | Contact sales only - no public pricing. Marketed as all-inclusive with 'no extra platform fees for integrations or continuous support.' Bundles RevAI (forecasting, deal scoring), RevDB (data capture), Groove (engagement), and Copilot (conversation intelligence). Enterprise contracts typically start in the low six figures annually. |
| Checked |
Common questions about Clari
What is Clari?
Clari is an enterprise revenue platform centered on forecasting and pipeline inspection, with a proprietary Revenue Database (RevDB) that pulls from CRM, ERP, and email. After acquiring Groove (sales engagement) and Wingman (conversation intelligence), it now competes head-on with Outreach, Salesloft, and Gong as an end-to-end revenue suite. Used by 1,500+ enterprises managing $5T in revenue, and named a Leader in Gartner's 2025 Magic Quadrant for Revenue Action Orchestration.
What is Clari used for?
Common use cases: Generating AI-assisted weekly and quarterly revenue forecasts; Inspecting deals and identifying pipeline risk in real time; Replacing Salesforce-based forecasting spreadsheets; Consolidating engagement, CI, and forecasting under one contract.
How much does Clari cost?
Contact sales only - no public pricing. Marketed as all-inclusive with 'no extra platform fees for integrations or continuous support.' Bundles RevAI (forecasting, deal scoring), RevDB (data capture), Groove (engagement), and Copilot (conversation intelligence). Enterprise contracts typically start in the low six figures annually.
Who is Clari best for?
Clari fits Enterprise CROs and CFOs prioritizing forecast accuracy, RevOps teams running Salesforce who've outgrown native forecasting, Public companies with strict revenue predictability requirements, Sales orgs consolidating Outreach + Gong + forecasting into one vendor. Right for you if forecasting accuracy is a board-level concern and your current Salesforce-based forecasting is fundamentally broken. Skip if you need best-in-class call recording (Gong is still ahead) or best-in-class sequencing (Outreach/Salesloft are deeper). Clari shines when the CFO and CRO are both unhappy with how revenue gets predicted. The all-inclusive pricing (no extra fees for integrations) is genuinely differentiated versus competitors that nickel-and-dime.
What are alternatives to Clari?
Common alternatives to Clari include GoHighLevel, HubSpot, Salesforce, Pipedrive, Keap, Artisan.