What is Close?
Close is a sales CRM built for outbound teams, with calling, SMS, and email native to the platform plus a built-in AI agent called Chloe that auto-dials inbound leads and books meetings. It targets founders and small-to-mid sales teams who want a 'pick up the phone' CRM rather than a Salesforce-style configuration project. The Chloe agent is the recent differentiator.
CRM, sales, marketing, and revenue platforms used to manage leads, pipelines, and follow-up.
See the full CRM & Sales guide to compare more tools, buyer criteria, and related workflows.
Use cases to evaluate
Running high-volume outbound dialing with built-in power and predictive dialers
Letting Chloe auto-call and qualify inbound web leads within seconds
Logging all calls, SMS, and emails to a single timeline automatically
Running an SMB sales team without a Salesforce admin
Fit to evaluate
Founders and small sales teams under 25 reps
Outbound-heavy B2B SaaS and financial services teams
Sales leaders who want dialer and CRM in one tool
Teams replacing Pipedrive or HubSpot with something call-first
Business fit
Right for you if your team makes a lot of calls and you want power-dialing, SMS, and email all logged automatically in one tool. The Chloe AI agent makes sense if you have steady inbound lead flow and currently lose deals to slow first-touch. Skip if you need deep customization, complex object models, or marketing automation; Close is intentionally lean. Skip also if your team doesn't dial; you're paying for features you won't use.
How to evaluate Close
Use this category when missed follow-up, scattered lead data, or inconsistent sales process is limiting growth.
Confirm the exact workflow
Map Close to one concrete workflow first, such as running high-volume outbound dialing with built-in power and predictive dialers. Avoid buying before the owner, trigger, output, and success metric are clear.
Check category fit
Compare pipeline visibility, contact data quality, and follow-up automation.
Compare practical alternatives
Shortlist Close against GoHighLevel, HubSpot, Salesforce so the decision is based on fit, effort, and workflow ownership rather than brand recognition alone.
Validate cost and rollout effort
Solo $19/mo monthly or $9/mo annual (1 user). Essentials $49/mo or $35/mo annual. Growth $109/mo or $99/mo annual (includes Chloe AI). Scale $149/mo or $139/mo annual. AI Call Assistant add-on $50/month + $0.02/min. Premium phone numbers $19/month. 14-day free trial with $5 calling credit, no card required. Also confirm implementation time, support needs, and whether the medium setup matches your team.
Compare Close with alternatives
Use this quick comparison before booking demos or moving data into a new system.
| Primary workflow | Running high-volume outbound dialing with built-in power and predictive dialers, Letting Chloe auto-call and qualify inbound web leads within seconds |
|---|---|
| Best-fit team | Founders and small sales teams under 25 reps, Outbound-heavy B2B SaaS and financial services teams |
| Implementation effort | Medium setup and maintenance profile |
| Pricing check | Published pricing |
| Closest alternatives | GoHighLevelHubSpotSalesforcePipedrive |
Close pricing
| Model | Published pricing |
|---|---|
| Snapshot | Solo $19/mo monthly or $9/mo annual (1 user). Essentials $49/mo or $35/mo annual. Growth $109/mo or $99/mo annual (includes Chloe AI). Scale $149/mo or $139/mo annual. AI Call Assistant add-on $50/month + $0.02/min. Premium phone numbers $19/month. 14-day free trial with $5 calling credit, no card required. |
| Checked |
Common questions about Close
What is Close?
Close is a sales CRM built for outbound teams, with calling, SMS, and email native to the platform plus a built-in AI agent called Chloe that auto-dials inbound leads and books meetings. It targets founders and small-to-mid sales teams who want a 'pick up the phone' CRM rather than a Salesforce-style configuration project. The Chloe agent is the recent differentiator.
What is Close used for?
Common use cases: Running high-volume outbound dialing with built-in power and predictive dialers; Letting Chloe auto-call and qualify inbound web leads within seconds; Logging all calls, SMS, and emails to a single timeline automatically; Running an SMB sales team without a Salesforce admin.
How much does Close cost?
Solo $19/mo monthly or $9/mo annual (1 user). Essentials $49/mo or $35/mo annual. Growth $109/mo or $99/mo annual (includes Chloe AI). Scale $149/mo or $139/mo annual. AI Call Assistant add-on $50/month + $0.02/min. Premium phone numbers $19/month. 14-day free trial with $5 calling credit, no card required.
Who is Close best for?
Close fits Founders and small sales teams under 25 reps, Outbound-heavy B2B SaaS and financial services teams, Sales leaders who want dialer and CRM in one tool, Teams replacing Pipedrive or HubSpot with something call-first. Right for you if your team makes a lot of calls and you want power-dialing, SMS, and email all logged automatically in one tool. The Chloe AI agent makes sense if you have steady inbound lead flow and currently lose deals to slow first-touch. Skip if you need deep customization, complex object models, or marketing automation; Close is intentionally lean. Skip also if your team doesn't dial; you're paying for features you won't use.
What are alternatives to Close?
Common alternatives to Close include GoHighLevel, HubSpot, Salesforce, Pipedrive, Keap, Artisan.