Roofr
Roofing software with $13 measurement reports delivered in 2 hours
What is Roofr?
Roofr is an end-to-end software platform built specifically for roofing contractors, bundling instant aerial measurements, CRM, proposals, invoicing, and material ordering into one workflow. Measurement reports are delivered in as little as 2 hours for $13 each on paid tiers, replacing the wait-and-pay cycle most roofers run through EagleView. The product emphasizes a mobile-first sales experience so reps can quote at the kitchen table.
Home service software for contractors, HVAC, plumbing, roofing, cleaning, landscaping, scheduling, and customer follow-up.
See the full Home Services guide to compare more tools, buyer criteria, and related workflows.
Use cases to evaluate
Generating a 2-hour aerial roof measurement report for a same-day proposal
Building and e-signing a branded proposal during an in-home sales appointment
Tracking jobs through customizable Kanban-style boards from lead to paid invoice
Capturing inbound homeowner leads through the Instant Estimator widget on a contractor's website
Fit to evaluate
Residential retail roofing contractors with 2-20 sales reps
Owner-operators who currently buy EagleView reports a la carte
Roofing shops consolidating JobNimbus, AccuLynx, or spreadsheets into one tool
Growing roofing companies that need QuickBooks-synced job costing
Business fit
Right for you if you run a residential roofing crew, do most of your selling in-home, and want to swap stacks of point tools (measurement vendor + CRM + proposal builder + invoicing) for a single subscription. The Essentials and Scale tiers are sized for shops doing more than a handful of jobs per month where the included automations and faster reports pay for themselves. Skip if you are a one-off general contractor who only touches a few roofs a year, or if your business is heavy on insurance restoration where AccuLynx-style supplementing tools matter more. Also skip if your measurement volume is so low that the free Starter plan with $19 / 24-hour reports already covers you.
How to evaluate Roofr
Use this category when calls, estimates, dispatch, or customer follow-up are leaking revenue.
Confirm the exact workflow
Map Roofr to one concrete workflow first, such as generating a 2-hour aerial roof measurement report for a same-day proposal. Avoid buying before the owner, trigger, output, and success metric are clear.
Check category fit
Compare scheduling, dispatch, estimates, payments, reviews, and customer messaging.
Compare practical alternatives
Shortlist Roofr against ServiceTitan, Jobber, Housecall Pro so the decision is based on fit, effort, and workflow ownership rather than brand recognition alone.
Validate cost and rollout effort
Starter free with $19 measurement reports (24 hr). Essentials $249/mo ($209/mo annual) with $13 / 2-hour reports, unlimited proposals and payments. Scale $349/mo ($299/mo annual) adds 7 job boards, QuickBooks sync, profit margins, and role-based permissions. Add-ons: Measure+ from $109/mo, Instant Estimator $149/mo, Roofr Sites $99/mo. Also confirm implementation time, support needs, and whether the medium setup matches your team.
Compare Roofr with alternatives
Use this quick comparison before booking demos or moving data into a new system.
| Primary workflow | Generating a 2-hour aerial roof measurement report for a same-day proposal, Building and e-signing a branded proposal during an in-home sales appointment |
|---|---|
| Best-fit team | Residential retail roofing contractors with 2-20 sales reps, Owner-operators who currently buy EagleView reports a la carte |
| Implementation effort | Medium setup and maintenance profile |
| Pricing check | Free plan + paid plans |
| Closest alternatives | ServiceTitanJobberHousecall ProWorkiz |
Roofr pricing
| Model | Free plan + paid plans |
|---|---|
| Snapshot | Starter free with $19 measurement reports (24 hr). Essentials $249/mo ($209/mo annual) with $13 / 2-hour reports, unlimited proposals and payments. Scale $349/mo ($299/mo annual) adds 7 job boards, QuickBooks sync, profit margins, and role-based permissions. Add-ons: Measure+ from $109/mo, Instant Estimator $149/mo, Roofr Sites $99/mo. |
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Common questions about Roofr
What is Roofr?
Roofr is an end-to-end software platform built specifically for roofing contractors, bundling instant aerial measurements, CRM, proposals, invoicing, and material ordering into one workflow. Measurement reports are delivered in as little as 2 hours for $13 each on paid tiers, replacing the wait-and-pay cycle most roofers run through EagleView. The product emphasizes a mobile-first sales experience so reps can quote at the kitchen table.
What is Roofr used for?
Common use cases: Generating a 2-hour aerial roof measurement report for a same-day proposal; Building and e-signing a branded proposal during an in-home sales appointment; Tracking jobs through customizable Kanban-style boards from lead to paid invoice; Capturing inbound homeowner leads through the Instant Estimator widget on a contractor's website.
How much does Roofr cost?
Starter free with $19 measurement reports (24 hr). Essentials $249/mo ($209/mo annual) with $13 / 2-hour reports, unlimited proposals and payments. Scale $349/mo ($299/mo annual) adds 7 job boards, QuickBooks sync, profit margins, and role-based permissions. Add-ons: Measure+ from $109/mo, Instant Estimator $149/mo, Roofr Sites $99/mo.
Who is Roofr best for?
Roofr fits Residential retail roofing contractors with 2-20 sales reps, Owner-operators who currently buy EagleView reports a la carte, Roofing shops consolidating JobNimbus, AccuLynx, or spreadsheets into one tool, Growing roofing companies that need QuickBooks-synced job costing. Right for you if you run a residential roofing crew, do most of your selling in-home, and want to swap stacks of point tools (measurement vendor + CRM + proposal builder + invoicing) for a single subscription. The Essentials and Scale tiers are sized for shops doing more than a handful of jobs per month where the included automations and faster reports pay for themselves. Skip if you are a one-off general contractor who only touches a few roofs a year, or if your business is heavy on insurance restoration where AccuLynx-style supplementing tools matter more. Also skip if your measurement volume is so low that the free Starter plan with $19 / 24-hour reports already covers you.
What are alternatives to Roofr?
Common alternatives to Roofr include ServiceTitan, Jobber, Housecall Pro, Workiz, ServiceM8, FieldPulse.